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Our Highlights from All That Matters 2016

QQ Music, Music Matters Academy and Pentatonix.

· music matters,Marina Bay Sands

12-15 September 2016, MasterCard Theatres at Marina Bay Sands
Credits: Branded Ltd

Andy Ng, QQ Music (Tencent)

The General Manager of QQ Music, China’s largest streaming music platform, shed some insights about the Chinese music market. QQ Music now has 10 million paying subscribers and the number continues to grow while eliminating piracy.

Music Matters Academy “I’m With The Band”.

With Bastian Baker (Switzerland), Raisa (Indonesia), Jon Chua (Singapore), Linying (Singapore) and Charlie Lim (Singapore).

Moderator: Vanessa Fernandez (Lush 99.5FM).

The 5 artists discussed the realities of live touring and how they engage with fans, both online and offline, in different regions of the world.

 

In Conversation with Pentatonix.

Content is king… or queen.​ - Scott Hoying

To date, Pentatonix have amassed more than 1.5 billion views on their YouTube channel – with more than 200 million views of their Daft Punk tribute alone – and have more than 10.5 million subscribers.

More highlights from Billboard here.

Follow us on FB.com/knowwhatsloved and Twitter @KWL360 for more live updates.

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